What Are Your Best Social Media Ideas Paper

I don’t understand this Communications question and need help to study.

To lead in the modern age, we must learn how to integrate social media into our communications strategy.Complete these four tasks:

• Read the article mentioned on pg. 112 in the Leadership Communication text: Chris Brogan’s 50 Ideas on Using Twitter.
• State which idea of Brogan’s you like best and why.
• Give one positive example how you have seen a company use social media to further its leadership communication or marketing goals.
• Your example should include the company name, the type of social media used, the description of how the company used the social media tool, and why you thought it furthered the company’s communication goals.

While Brogan’s article focuses on using Twitter, your example can include any type of social media.