Cerner Corporations Email Financial Commucation Report
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Description
Based on the two articles about Cerner Corporations’ failed email, post your answers to these questions below:
- Strategically, what was CEO Neal Patterson’s goal with his email?
- Was he successful or unsuccessful and why?
- What would you do if you received his email?
About Cerner and their CEO:
Source: Jason Calacanis. “The Cerner Corporation Motivational Memo….” Jason Calacanis, 23 June 2010, calacanis.com/2010/06/23/the-cerner-corporation-motivatonal-memo.
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